Assassin’s Creed Valhalla loses its director

Assassin’s Creed Valhalla loses its director

After investigations following the #MeToo scandal in July, Ashraf Ismail leaves the publisher.

Assassin’s Creed Valhalla director, Ashraf Ismail, has been officially fired from his position at the company. The former-director was under investigation after the sexual misconduct and toxic culture propagation scandal in July.


According to bloomberg, the publisher’s employees have been informed today that “As a result of investigations, Ashraf Ismail has been dismissed from Ubisoft and is no longer an employee”. Today counts as a big win in an industry often associated with movements like gamergate and crunch culture. The TLOU 2 hate wave also comes to mind on a more recent note.

Investigations on the case began near the end of June after the #MeToo movement reached the gaming industry. The episode was especially hard on Ubisoft, as more than a dozen of the victims worked there. In the fallout of the declarations, global head of HR Cécile Cornet, managing director Yannis Mallat and chief creative officer Serge Hascoët also left their positions.

Liberation covered the some of the aftermath and brought statements from Yves Guillemot, the company’s current CEO. “I am committed to implementing profound changes across the company to improve and strengthen our workplace culture. ” said Guillermot. The new chief creative officer also stated that “a complete overhaul of the way in which the creative teams collaborate”.

I was about to say that we can only hope that Guillermot statements are true. In a very automatic response, even. But I am wrong, sure we can hope, but we can also support and believe the victims. We can keep watch and demand justice as a community.

What do you think about Ubisoft’s current position? Do you think Assassin’s Creed Valhalla will suffer with Ismail’s leave?

As always, for more on AC: Valhalla, make sure to visit us later, as we are bound to have more news.

Assassin's Creed Valhalla

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